Tuesday, June 25, 2013

AdDuplex Profiles: Jimmy Dickinson, Indie Game Developer

AdDuplex allowed me to, in a sense, put my marketing on autopilot and let me work on new apps…

clip_image002I started developing for Windows Phone about 3 years ago when I got my hands on a pre-release Windows Phone device. By day I’m a .Net software developer for a large company, by night I’m an Indie Game developer hobbyist. I have been building mini games ever since grade school. Sure, I dreamed of making money doing it, but I loved doing it anyway. When the Windows Phone was released, I was excited to develop for it. Earlier I had ported three mini games to the iPhone, but was very frustrated with all the hoops I had to jump through. I had made games in XNA, Flash, HTML 5, and Silverlight. The main driver for me to build for the Windows Phone was the development tools. This made building mini games more enjoyable as I could finish the game with my limited time. I didn’t have a lot of time (and still don’t) to work on my mini games.

This hobby turned into a second income once I started posting apps in the store. This changed my focus more toward how to make more money.

Tuesday, June 11, 2013

AdDuplex Windows Phone Statistics Report for June 2013

Update 2013-06-11 11:50 UTC: US manufacturer chart was based on incorrect data. Corrected.

It is time for a new installment of our Windows Phone statistics report. Is Windows Phone 7 still relevant? Did Lumia 520 take the charts by storm? What new devices to expect soon? Read on for all of this and more.

Data source

This report is based on data collected from 701 Windows Phone apps running AdDuplex SDK v.2. The raw data analyzed was collected over the day of June 7th, 2013 (UTC time). We have made every attempt to consolidate different reported phone model names under their canonical retail model names, but it is possible that some of the rare model name variations were not accounted for.

Worldwide stats


Nothing has changed in the top-3 of the most popular Windows Phones in the world, but we see pretty significant changes starting from number 4. Lumia 620 showed some gains to kick out its last generation sibling (610) from the fourth spot. But the biggest gain was demonstrated by the Lumia 520 which almost doubled its share and moved from the 8th spot to number 5.

Thursday, June 6, 2013

AdDuplex Raises $500,000 to Help Windows Phone Developers Succeed

VILNIUS, LITHUANIA. AdDuplex – the leading cross-promotion network for Windows Phone and Windows Store apps – has received $500,000 in seed financing from Practica Capital.

“We have grown AdDuplex organically for more than two years and now it is time to take it to the next level,” said Alan Mendelevich, AdDuplex’ founder and CEO. “It is a great pleasure to have Practica Capital on board, helping us achieve our goal of empowering developers on Windows Phone and Windows platforms to succeed.”

”We have been watching AdDuplex for close to two years and were really impressed with the progress the team made,” stated Practica Capital partner Petras Miciunas.

Since its launch in 2011, AdDuplex was widely adopted by Windows Phone developer community and garnered support both from its users as well as from Microsoft. The network is currently used in more than 3,000 apps, serving tens of millions ad impressions every day.

“Windows Phone is backed by a rich developer ecosystem that is creating a variety of quality apps and games that take advantage of the phone’s unique features and design,” said Todd Brix, general manager, Windows Phone Store, Microsoft Corp. “AdDuplex has played an important role in our ecosystem by giving developers valuable promotional tools, so we’re pleased to see the company earning recognition from investors.”

AdDuplex plans to use the funding to accelerate its growth by introducing new opportunities in its cross-promotion network and developing new products.

About AdDuplex

AdDuplex is a cross-promotion network for Windows Phone and Windows Store apps empowering developers to advertise their apps by helping each other. As of May 2013, there are more than 3,000 apps on the network serving tens of millions ad impressions every day. AdDuplex was founded in 2011 by Alan Mendelevich and operates from Vilnius, Lithuania.

About Practica Capital

Practica Capital manages seed and venture capital funds established under JEREMIE initiative. The funds invest in early-stage development of high-potential business ideas (seed, startup) and expansion of established businesses in Lithuania.