Today I’m interviewing Daniel Rubino – editor-in-chief of Windows Phone Central (wpcentral.com) & Podcast co- host. I seriously doubt it’s possible, but in case you’ve never heard about it, in their own words “WPCentral is the largest dedicated site to the Windows Phone OS with news, reviews, podcasts and forums.”
My focus for this interview is on trying to find what tech bloggers expect from developers trying to get exposure for their apps, what works and what annoys the hell out of journalists. It’s very hard for a developer or a publisher to really know what’s going on on the other side of the news machine, and I thought there’s just no better way to find out than just ask the man in charge.
So let’s dig in.
Can you give us a ballpark number of the tips WPCentral gets from developers each day? Do most of them come via contact form on the site or direct emails to editors?
Great question! We probably get about 10-12 requests a day from developers with that number slowly increasing over time. George Ponder, our reviews editor, generally responds to them and we plan the review out. We of course don’t review every app that we are asked as (1) that would not be feasible (2) we do exercise editorial control over the selection of apps, that is we only pick apps that we feel are worth highlighting or well done for the platform.