Monday, September 1, 2014

Get a Lumia 930, Lumia 1520 or HTC One (M8)

Three Windows Phone devices are waiting for their new owners! Check out what we have prepared for this month.

Nokia Lumia 930

Special September Challenge.

This time you will decide what Windows Phone device you want to get. The winner will be able to chose from the current most desirable high-end Windows Phone devices: Lumia 930, Lumia 1520 or HTC One (M8) (considering territorial accessibility).

Friday, August 29, 2014

AdDuplex Windows Phone Statistics Report for August 2014

This is the newest issue of AdDuplex’ Windows Phone Statistics report. We cover Windows Phone devices, OS versions, WP8 manufacturer statistics worldwide and these 11 countries separately: US, United Kingdom, Italy, Serbia, Egypt, Kenya, Nigeria, South Africa, Kazakhstan, China, Australia.

No dramatic changes captured in Windows Phone market this month, but it is interesting to watch Lumia 630 moving up the TOP-10 in more and more markets. By the way Lumia 930 was spotted between the leading devices already.

Data source

This report is based on data collected from 4,496 Windows Phone apps running AdDuplex SDK v.2. The raw data analyzed was collected over the day of August 25th, 2014 (UTC time) unless otherwise stated.

We have made every attempt to consolidate different reported phone model names under their canonical retail model names, but it is possible that some of the rare model name variations were not accounted for.

Monday, August 18, 2014

The Secret Benefits of Cross-Promotion


Here’s a popular fairytale – when you finish developing your great app and publish it in the Store, you just relax, sit and wait for the users. “Build it and they will come!”. Unfortunately this is nothing more than a fairytale. Most likely your future users won’t be aware of your new app. That’s why you need to do some marketing for it. And as we all know marketing campaigns are not that cheap. Besides, the vast majority of developers do not have a big marketing budget.

This time we’ve put together a list of the main advantages of AdDuplex cross-promotion network and what you as a developer can get from that. But first…

Tuesday, August 5, 2014

Winners of Special Challenge of July


The time has come to give away the Nokia Lumia 930 for one of you who participated in the Special AdDuplex Challenge for July! We randomly picked up the winner from more than 4,000 responses with the name of your favorite internet source. So this time we are happy to say that applauses go to Anas Mazioudi. Woot woot! Enjoy your new smartphone!

Winners of Publish Your App Competition.

As always we have two great smartphones to give away for those Windows 8 or Windows Phone developers who publish their apps through AdDuplex cross-promotion network to advertise their apps for free. This months two randomly picked apps are:

  • Nokia Lumia 620 (or $1000 advertising credit) goes to Guillaume Demicheli and his app for making photo booth style pictures 4Shots.
  • Nokia Lumia 925 (or $1000 advertising credit) goes to Trevor Sequeira and his app Social and Email PRO which allows you to access several social networking accounts simultaneously.

Congratulations and check out our new challenges!

Monday, August 4, 2014

Attention! New Challenge for August, 2014 and a Lumia 1520

shutterstock_104760005Special August Challenge

Last month we ran our monthly challenge to win a Nokia Lumia 930. We asked you to name your favorite internet source where you get your daily news about Windows Phone.

In the end WP Central was declared the #1 most popular internet source for Windows Phone news globally as there were more than 4000 responses! You can check the results here.

For this reason we are running our new monthly challenge in collaboration with WP Central to win Nokia Lumia 1520 in August. So you should follow these three simple steps towards getting it:

  1. Install WPCentral app to your Windows Phone and pin it to your start screen (if you haven’t done it yet)
  2. Make a screenshot of your start screen
  3. Tweet it with a hashtag #adduplexWPC

As always your tweets are welcome till the end of this month (August) and after that Lumia 1520 will be given away to it’s new master.

Please note that only properly tagged and publicly accessible pictures will be able to participate in this challenge.


Publish Your App Competition August, 2014

As AdDuplex runs double competitions every month, the second part of August Challenge is precisely for Windows 8 and Windows Phone developers. Lumia 635 and Lumia 630 Dual SIM will be given away to two random developers that will publish their apps through AdDuplex cross-promotion network to advertise them for free. Quite a great deal: more users and a chance to get a new smartphone!

Don’t forget to check the official rules.

Enjoy using WPCentral app everyday. It is a one stop shop to be updated with the latest news, tips, comments, app and game reviews!

Friday, August 1, 2014

Best Internet Sources to Follow to Get Daily Windows Phone News

shutterstock_190239827 - Copy

Last months challenge attracted quite some attention so we got a great view of what are your favorite internet sources to keep up with news about Windows Phone.

We got more than 150 different titles of internet sources from more than 4000 responses. And we are glad to share the list of WP internet sources our blog readers admitted to be the must follow to keep yourself up to date:

Most favorite internet source worldwideWP Central

Here are TOP-5 websites that were declared as great internet sources to get news about Windows Phone:

  1. WP Central
  2. WMPoweruser
  3. The Verge
  4. Engadget
  5. DVLUP

Most influential Twitter account@joebelfiore

Since the challenge got a lot of attention from Brazil, we must note that the most favorite Brazilian internet source is Nokiatividade.

If you haven’t picked up your favorite one then follow them all :)

And be sure to follow our blog to find out what August Challenge will be about and what devices we will be giving away to the winners. We will announce it very soon!

P.S. we will announce the winners of Special Challenge of July on Monday (August 4th)

Thursday, July 31, 2014

Introducing Fidesity – earn more from in-app purchases


AdDuplex is a company focused on helping app developers and publishers succeed from the very first day. And now we are introducing a new product aimed at increasing publisher earnings by providing “satisfaction guarantee” services. Fidesity provides money-back services for in-app purchases to increase user’s trust and satisfaction while eliminating spending fears.

In-app purchases are driving most of the app revenues, but a few bad actors poison the popular perception for everyone else. As a result people are wary of freemium apps and free-to-play games and good developers suffer. Fidesity provides a trust seal and money-back services to eliminate spending fears and help publishers earn more.

Fidesity-enabled apps display a special seal and provide money-back policy on the in-app purchase screens. When a user requests a refund in accordance to the policy, the funds are transferred from publisher’s Fidesity account into the Fidesity wallet of the user. The user can spend these funds in other Fidesity-enabled apps.

Some app ecosystems provide mechanisms for users to get refunds, but these are cumbersome and hostile to the publishers, others have nothing. We believe that money-back guarantee is an essential part of any type of commerce in the 21st century and mobile app and game industry shouldn’t be an exception. Great apps and games will earn more since happy users don’t need refunds and can make purchasing decisions easier. Bad apps just cannot use Fidesity.

Fidesity is cross-platform and will launch on iOS, Android and Windows Phone/Windows. Fidesity wallets are cross-platform too. Meaning that users will be able to get refunds on one platform and use them on the other.

We expect to launch Fidesity later in 2014 and are seeking publishers for the initial launch. Apps that join early will benefit from all the extra exposure via initial publicity. Additionally we will seed the marketplace on the initial launch and the first batch of the apps will benefit the most.

So, if you are in the mobile app and game business do not hesitate and go signup for the closed beta now!